4 reasons you need localized product descriptions when selling to clients worldwide
Jan 13, 2018 | Translation services
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If you sell products online and want to expand your reach to the global market, it’s vitally important to make sure you offer localized product descriptions for your new target markets. Product localization is more than just translating the words from one language to another—it also means making sure that details like measurements, sizes, and number format have been adapted to fit the conventions of the new language. Why are localized product descriptions important? 1) People prefer to shop in their native language The independent research organization Common Sense Advisory (CSA Research) conducted a study in 2014...
3 ways website localization and multilingual SEO helps your business reach new customers
Jan 13, 2018 | Multilingual SEO
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Is your business ready to expand to the global market? Or maybe you just want to reach customers in your local area who speak a second language? Then localizing your website and making sure that it is search optimized in multiple languages will help to get you off to a good start. First of all, what is website localization?   According to Wikipedia: Website localization is the process of adapting an existing website to local language and culture in the target market. It is the process of adapting a website into a different linguistic and cultural context—...
CE Marking Translation Requirements
Jan 12, 2018 | Translation services
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PoliLingua Translation Services: CE Marking CE Marking is a mandatory standard requirement for the vast European Single Market. The process can often be quite confusing and complex and can take up a lot of a company’s invaluable time. An essential CE Marking checklist priority, in this regard, is translation of relevant documentation. That is why PoliLingua is here for you – to provide top quality, credible, and affordable assistance with your CE Marking translation needs. Our linguists are industry experts who are well-versed in CE Marking regulatory requirements to offer excellent translation, editing, and proofreading. Moreover we provide certificates...
The most sought-after languages in the business world by region
Jun 06, 2017 | Language and Culture
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Approximately 50% of the words we use on a daily basis consist of circa 100 recurring words. And most of our conversations make use of merely a few thousand words. Therefore, learning the 1000 most common words of a language gives a solid linguistic grounding in this language. All businesses are facing more or less head-on global competition due to economic globalization. In this context, either you choose to remain in your local stronghold even if it hampers the growth of your business, either you decide to conquer new export markets and in this case, there is no other choice...